How To Become A Coca-Cola Distributor In Uganda

Who Is A Coca-Cola Distributor?

As a Coca-Cola distributor, one needs to learn how to apply a form and make success in business. They need to know why they go into coca-cola drink distributorship business. Knowing and planning as a coca-cola distributor help you achieve fast what you want. When we are talking about the global brands, then we talk about coca-cola we mention because it can make us rich if we decide that we are going to prosper as a coca-cola dealer.

How To Become A Coca-Cola Distributor In Uganda

Here are the steps to starting a successful Coca-Cola distribution business in Uganda; Write an Effective Business Plan. Register Your Business. If you want to become a coca-cola distributor, then this post is basically for you. The Coca-cola brand has long been one of the most popular brands in the world.Coca-cola products can be found in many of the world markets today, Coca-Cola as a brand is booming on every front. It is one of the best businesses you can invest in.

Coca-cola is a big brand of soda drinks, and you might as well begin to consider how to become a Coca-cola distributor.  Besides, it is the go-to drink for all sorts of events, including birthday parties, wedding ceremonies, etc.To become a coca-cola distributor, you will basically sell to retailers like restaurants and other store owners. It is important to note that the supply of coca-cola drinks usually comes directly from the bottling company.

  1. Write an Effective Business Plan.
  2. Register Your Business.
  3. Funding and Capital.
  4. Register as A Major Coca-Cola Distributor.
  5. Get A Depot and an Office.

Investigate The Coca-Cola Product Lines

Research Coke products. There’s a lot more to Coke than Coke. The company owns juice drinks, coffee, tea, smoothies, sports drinks, water, energy drinks, dairy products, mixers and frozen beverages. A full list is available on the Coke Solutions site. Stroll through a local grocery store to find and study these products. Talk to restaurant owners, store managers and street vendors about their arrangements with the local distributor. Not all distributors handle the full line, and in certain areas the available Coke product list may be missing a few items.

Local Market Research On A Coca-Cola Distributor

Study the market that you wish to serve. Find out where Coke products are sold. Find the local Coca-Cola bottlers through the Coca-Cola Bottler Finder, on the Coke Solutions web site. All you need to access this information is your zip code. Get in touch with the company’s sales or public relations department to inquire about any partnerships it may have with smaller distribution companies in the same area. Ask if it is looking for business partners or seeking to establish subsidiaries.

How Do I Open A Coke Depot?

Contact Coca-Cola to discover where the company is seeking new distributors and vending partners. Of course, the local distributor may have an exclusive contract with the corporate partner for its territory. Complete a New Business Request Form, found at Coke Solutions.com.

How Much Does It Cost To Be A Distributor In Coca-Cola?

To become a Coca-Cola distributor, you must: Capital for Startups Requirements: The minimum investment necessary to start a Coca-Cola distributorship business is approximately UGX 2 million. If this appears to be too huge for you, consider pairing it with someone so as to reduce the funding load.

Is Coke A Franchise?

Coca-Cola is a franchise as a product distribution system and the largest beverage company in the world. As a product and trade name franchisor, The Coca-Cola Company licenses its franchisees to sell and distribute the end product using the franchisor’s trademark, trade name, and logo.

Sign Up On The Website To Become A Coca-Cola Distributor In Uganda

After deciding that Coca-Cola is right for your business, you can begin the process of applying for retail privileges. Select the type of Coca-Cola products you want your business to offer under “Want to Serve Coke.” on the Coke Solutions website and click “Submit.” Your selection generates a new business request form. Fill out all of the fields on the page, and click the “Submit” button. You must enter your full name, business name, business type, detailed contact information and best time to call.

Getting Started As S Representative To Become A Coca-Cola Distributor In Uganda

After filling out your request online, you should receive a call from a Coca-Cola representative within three business days. This representative will share some of the company’s policies with you, learn more about you, and determine the nearest bottling facility. If you do not hear from a representative, you can contact the company. Follow all instructions, answer all questions honestly, and the representative will help you to determine if Coca-Cola retail is right for you.

Requirements In Distributorship Coca-Cola Business

A warehouse (at the front like Oil Brand Station at the busy road or at junction) or big kiosk is what she requests for stocking drinks in their shops.

Start-up Capital Investment In Coca-Cola Distributorship Business

The truth is that I don’t know how much she requests investors to invest in as a major coca-cola distributor. I do not need to ask my uncle, my brother in law, who works as a main coke dealer how much he invested in as a Coca-Cola distributor, otherwise he thought I might want to go into coke distributorship business. I do not like. But what I can do to suggest you is to go and ask any main distributor or the coke company how much they think you can invest in as a coca-cola distributor, and they may tell you about it. However, I think it may be a minimum of UGX 500, 000 or up to UGX 1million. But if this sounds too big for you to start with, you can team up with someone and make it a partnership business or you can become a sub-distributor and purchase drinks directly from a main dealer regularly.

How Profitable In Coke Distributorship Business Is?

It depends on your volumes. Profitability determines volumes. Volumes determine how skillful your marketing strategy in service is and how good your patronage is. If you are able to sell 300 crates or 1000 crates of coke 50cl drinks for UGX 1050 per crate within two or three days daily, you make more profitable than UGX 50000. Please calculate it. You buy coke crate for UGX 1000 per crate at distributing price and sell it for UGX 1050 per crate at wholesaling price.

That is what one of my uncle’s former female employees who were responsible for this told me in past time in 2011 year. But as long as the coke company sells you coke products at distributing price, you are not able to sell above the distributing price if you go into distributorship business as a main dealer especial as a sub-dealer. Sub-distributors may be allowed to sell little higher. But you make money as a main Coca-Cola distributor from the coke company, relying on how many volumes you buy. Understanding that the profitability of this business is in the number of volumes you are able to sell per day daily. But you can do both as a main distributor and sub-distributor. You make money with it because I saw that my uncle sold per crate at little higher price though he was a main distributor.

However, considering the fact is that the coke company is the real brand-marketing leader in the food and beverages industry. As far as commission is concerned, the minimum is 3% per unit for 300 crates or cartons of soft drink products. If you buy more qualities of coke products, you will get more commissions from the coke company like 4%, 5%, 6%, etc, depending on the volumes you buy.

Using Marketing Strategies For Quick Turnover

If you want to make quicker turnover per unit daily, use marketing strategies. Using strategies to market for quick turnover as my uncle did it is most important thing you need to know. What you can do to earn quick turnover per unit daily is to target retailing resellers—food canteens, food centres, supermarkets, canned drinks venders, event or party planners, restaurants, snacks joints, and others in these categories. Uganda Bottling Company (NBC)’s successful strategy suggested is that distributors should have their own area of coverage which does not conflict with one another in the same road or on the same street. What she can do to help every distributor to succeed in this business is her level playing field.

Free Branded Items For Coca-Cola Distributors

Coca-Cola distributors should have free to request from the Coca-Cola Company for as many branded marketing support materials as they want they believe that it will help their coke products sales successful such as painting shops, branded push carts, branded flex banners, etc.